Prague, 26 October 2021: The PriceTag solution for individual fuel pricing used by petrol stations for carriers and logistics companies in Europe and Asia has been developed for Eurowag by system integrator Ness Czech. The system processes billions of prices in different currencies in real time and allows for the flexible introduction of new services and business models. Thirty Ness experts spent 17 months working on the PriceTag project.
Originally, W.A.G. payment solutions, trading under the Eurowag brand, used a 10-year-old solution for fuel pricing and transaction evaluation that was no longer able to perform the required functions. In particular, the system faced performance limitations and user discomfort and did not offer sufficient flexibility to introduce innovations and new services. The company’s sales representatives could not effectively set the right pricing for the growing portfolio of customers and services, which slowed down some business processes.
Speed, user-friendliness and flexibility
From a technological perspective, the project’s goal was to switch to the latest cloud-based technologies and significantly increase speed and user-friendliness. From a business point of view, it was mainly about effective bulk and individual pricing for clients, individual points of sale and increasing the flexibility of the system for introducing new services, business models and product bundles.
“With a view to long-term sustainability, we have chosen to use modern and widely used technologies. Microsoft Azure serves as the cloud infrastructure, and Azure Kubernetes Service, Docker and Azure DevOps are used for management. Due to the complexity and deadlines, the project was delivered in an agile way using the Ness Agile methodology,” explains Martin Silvička, Vice President for CEE at Ness Czech.
The new PriceTag solution is divided into several separate modules. Purchase Price Management is used by price specialists to manage purchase prices and sales models. The Pricing Engine is used by Eurowag sales representatives to set commercial margins, analyse prices and simulate financial impacts. The Rating Engine provides customers with up-to-date price lists and values their specific transactions.
Meeting business objectives and satisfaction with the user interface
Over 90% of users praise the new PriceTag solution for its improved user interface and usability, including the ability to set pricing on mobile devices.
“The optimization of pricing has already contributed to sales targets in the first months of using the new application. PriceTag’s responsiveness to bulk pricing changes over a large number of customers improved from tens of seconds to minutes to units of seconds. The system can price dozens of transactions per second. Automatic pricing checks reduce the risk of errors in the prices entered and subsequent complaints from end customers,” says Vladimír Šanda, who is responsible for pricing at Eurowag. The new solution is also ready for possible future expansion with additional functions, products and business models with a horizon of just a few weeks.
About W.A.G. payment solutions
More than 25 years of innovation makes Eurowag one of the fastest growing providers of integrated payment and mobility solutions in Europe. Our mission is to simplify the lives of commercial road transport operators and provide them with affordable solutions to their business needs. For more information, please visit https://www.eurowag.com/cz.
About Ness Czech
Ness Czech, a leading Czech system integrator and part of the international Ness Digital Engineering group, has a long and successful history in the Czech Republic. With the help of technology, it helps companies realize their business potential. Ness Digital Engineering designs, builds and integrates digital platforms and enterprise software to help organisations win customers, differentiate their brand and increase profits. Learn more at www.ness.cz.
Contact for media
Kamil Pittner, Media Consultant, PRCOM, +420 604 241 482, kamil.pittner@prcom.cz